Beatrix Potter Soft Toys

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Gund Peter Rabbit Lying Down








Soft Toys are loved by Children and Collected by Adults the World Over.

Gund and Steiff are two of the most Famous names for Soft Toys.

GUND was founded in 1898 by Adolf Gund. He started GUND as a small toy and novelty company which was incorporated under the name Gund Manufacturing Company in 1910

STEIFF is a German-based plush toy company. It was founded in 1880 by Margarete Steiff, who was later assisted by her brother Fritz
Steiff Soft Toys are recognised by the famous ‘button in the ear’ 


Over the Years both companies have produced several Toys of  Beatrix Potter Characters.

Gund Tiggy-Winkle


Gund Soft Toys








Steiff Soft Toys


Steiff Tom Kitten